Head of Design

Personetics is shaping the Cognitive Banking era, harnessing AI to help banks anticipate customer needs, provide actionable insights, and deliver intelligent financial guidance. Our platform continuously analyzes and leverages real-time transactional data, enabling banks to proactively support customers in managing their finances and reaching their goals. As industry leaders—yes, we really are leaders—we partner with the world’s top financial institutions, empowering over 150 million customers monthly across 35 global markets from offices in New York, London, Singapore, São Paulo, and Tel Aviv.

We are looking for a Head of Design to lead and scale the design discipline at Personetics. In this strategic and hands-on leadership role, you will own the end-to-end experience across our suite of products, aligning user experience strategy with business objectives. You will lead a growing team of product designers while closely collaborating with product, engineering, and client-facing teams to ensure consistency, quality, and user impact across our solutions.

• Own the UX vision, design strategy, & quality standards across all products
• Lead, mentor, and inspire a multidisciplinary team of designers
• Set and drive the design process—from discovery and ideation to execution and validation
• Partner with Product, R&D, and Business stakeholders to shape roadmaps and define user-first priorities
• Champion design thinking and usability practices across the organization
• Oversee and evolve the Personetics design system, ensuring scalable, accessible, and consistent experiences
• Guide research initiatives and usability testing processes to drive continuous learning
• Act as the UX and UI Subject Matter Expert of Personetics. Present and communicate design strategies and product value to customers and internal leadership.
• Build a culture of feedback, collaboration, and design excellence

• 8+ years of experience in product design, including 3+ years in a leadership role
• Proven experience leading UX strategy, design operations, and team management
• Strong portfolio showcasing end-to-end product design and strategic thinking
• Expertise in Figma and design systems (Auto layout, Components, Variables, Tokens)
• Deep understanding of usability, interaction design, accessibility, and responsive design
• Experience in B2B2C or B2B digital products—ideally in fintech, enterprise, or SaaS environments
• Experience in Web & Mobile design
• Strong cross-functional communication and storytelling skills
• Fluent in English

• Experience collaborating with enterprise clients or presenting design strategy to customers
• Background in financial services, data-heavy products, or personalization platforms
• Familiarity with analytics, UX metrics, and driving measurable design impact
• Knowledge of agile environments and product lifecycle best practices
• Passion for coaching, mentoring, and building high-performing design teams
• Experience in the Fintech, Banking & related fields