תיאור המשרה
We are seeking a dynamic and tech-savvy individual to join our expanding product marketing team. You will play a key role in driving product adoption and retention. Working closely with our product and sales teams, you will have the opportunity to shape the positioning and messaging of our products, ensuring they resonate with our target audience. Being a part of our team will allow you to become an authority on our AI-powered platform, gaining in-depth knowledge of the IT landscape and understanding the unique needs and challenges faced by IT professionals. You will be responsible for managing feature launches, as well as taking ownership of content creation and sales enablement material.
Responsibilities:
- Effectively communicate value propositions through various channels, such as in-product guided walkthroughs, emails, presentations, and more.
- Collaborate closely with Product Managers to gain a comprehensive understanding of upcoming features and strategically plan and execute feature launch strategies.
- Develop compelling content to support the sales team throughout the entire sales cycle, including positioning, messaging, and product collateral.
- Utilize Appcues and similar product engagement tools to implement in-product flows that drive feature adoption and improve customer retention.
- Work alongside our marketing team to develop and implement integrated marketing programs that enhance market awareness and drive sales growth.
- Serve as the voice of Atera by ensuring accurate product representation in broader marketing initiatives and supporting the marketing team.
- Conduct research and feedback surveys to gain insights into how customers perceive the value of new capabilities.
Requirements:
- Native English speaker with excellent verbal and written communication skills - A must.
- +4 or more years of product marketing experience in B2B SaaS company.
- Strong organizational skills and can manage multiple projects and tasks at once, with changing and evolving responsibilities.
- Experience with customer engagement or onboarding tools- an advantage.
- Good analytical skills- an advantage.
- Content creation: You have proven experience in content creation such as presentations, datasheets, and customer stories. Good copywriting skills to distill complex concepts into clear, concise language and business values.
- Customer journeys: You have basic experience in developing customer journey maps.
- Market knowledge: Understanding of user personas, segmentation, use case scenarios, and customer challenges.
Some of our benefits
Atera is highly collaborative and yes, fun! To support you at work (and play) we offer some fantastic perks: ample time to learn from your teammates and contemporaries, time off to relax and recharge, community volunteer days, an annual budget to support your learning & growth, a company paid trip and lots more.
More about Atera
Atera is inventing a new way of managing IT end-to-end for IT professionals and IT teams around the world.
By creating an AI-powered IT platform, Atera's all-in-one Remote Monitoring and Management (RMM) Helpdesk, Ticketing, and Reporting solution helps more than 23,000 IT pros achieve 10X operational efficiency, cut down time-to-resolution, and deliver better outcomes faster. Located in the heart of Tel-Aviv, our team of passionate, like-minded individuals is driven by a shared mission to unleash everyone's potential and constantly innovate. We create an open, transparent, and supportive environment that gives our teams the autonomy, resources, and freedom to thrive.
מעוניינים במשרה? 👇
בלחיצה על "הגישו מועמדות", תועברו לדף חיצוני להגשת מועמדות או לשליחת קורות חיים באימייל עבור משרה זו. כל המידע המפורסם כאן או באתר החיצוני הינו באחריות החברה המפרסמת בלבד, ואיננו אחראים לנכונות המידע, תקינותו ותוצאותיו.